The founder
Juan Arroyo Known as Johny Brooklyn
Founder and public voice
Johny Brooklyn founded Recovery Alliance Group Inc. and is expected to lead Break the Cycle as the movement's public face, host, interviewer, and campaign advocate.
Origin and conviction
Johny reports spending approximately 15 years researching and developing a broader recovery and treatment-reform model. That work grew from sustained questions about repeated short-term approaches and whether they produce the long-term life outcomes people need.
His stated direction emphasizes education, independence, discipline, accountability, individualized recovery, and long-term life success. Break the Cycle carries that conviction into public view through one immediate, visible campaign.
From voice to action
Johny is expected to lead the planned expedition as its public face and voice, using conversations, livestreams, podcasts, interviews, and campaign media to listen, question assumptions, and invite support for a better future.
Guiding principles
Treat people as individuals whose experiences, identities, and futures deserve respect.
Strengthen a person's capacity to make informed choices and direct their own life.
Connect learning, discipline, responsibility, and practical skills to long-term life success.
Question rigid, one-size-fits-all approaches and listen closely to lived experience.
Examine methods, assumptions, incentives, and outcomes without attacking the people working to help others.
Explore innovation only where it can strengthen human connection, dignity, and personal agency.
The next action
Break the Cycle is the immediate public campaign. Explore the planned expedition, learn how the work fits together, or support the launch through Recovery Alliance's secure Zeffy campaign.